The Cascus Method

Saleable products from projects you care about and take pride in

Step 1: Ideal Client Avatar

Ideal Client Avatar Builder

Who will buy my product? – This person

Step 2: Your Native Niche

Native Niche Finder

How do I find my niche market? – With this finder

Combines your education, experience & market needs so that you can hone in on your niche which means your message will resonate with it
Reveals the wisdom of your offer so that pitching it will come naturally meaning no more trembling voice or avoidance writing sales letters
Gives you crystal clear insight so that you can be sure where to pick up your project and avoid spinning your wheels

Step 3: List of Potential Customers

List Builder

Where are my best customers? – On your list

Build a list of potential customers so that you can pitch your ideas which means instant feedback and sales
Get high-quality leads so that they want to hear from you which means you will build a relationship without spam
Convert leads to clients when your message resonates with them so that they look forward to your emails which means you will have a high open rate

Step 4: Hook Title Creator

Hook Title Creator

How should I hook my clients? – With the attractive result they want

Create title so compelling that your ideal customer cannot help but click it which means you can gain them as a lead
Hook new leads with just what they are looking for so that you get high quality leads which means no wasted time with junk emails
Cater to the curiosity of your audience and then give them immediate value which is what they expect and desire

Step 5: Free Report Hook

Free Report Hook Writer

What do people want? – What they are curious about

Offer a free report so that leads get introduced to you immediately meaning that they build trust in you as an expert
Offer value in a way that they come back seeking more since you struck their curiosity the first time
Make a great first impression as their ally in the cause they believe in so that they trust you which means they will become loyal customers

Coming soon!

Step 6: Squeeze Page Generator

Step 7: Offer Composer

Step 8: Sales Page Generator

Step 9: Business Manager

Step 10: Genetics of Advertising